Once thought of as only a trend, going green has evolved to become a social mainstay and many in Utah—from companies, to individuals, to municipalities—are striving to establish a greener way of functioning. The story is similar for one of Utah’s largest institutions: Hill Air Force Base.

As detailed by writer Tom Haraldsen in this issue’s cover story, the environmentally focused efforts at Hill AFB have potential to revolutionize what it means to be green. Their work, known simply as The Energy Project, is a collaborative effort between military and civilian experts who are determined to not only address the energy demands of Hill AFB, but the energy demands of the nation as a whole. From geothermal, to wind, to solar, the efforts at Hill AFB are paving the way toward a greener tomorrow including energy independence. Their accomplishments thus far are remarkable.

In our second feature, writer Heather Stewart explores how some of the state’s most successful entrepreneurs are giving back by helping the next generation of entrepreneurs. Stewart talks to tried-and-true entrepreneurs, such as Alan Hall and Gary Crocker, about their efforts to ensure today’s innovators reach success and continue Utah’s entrepreneurial tradition.

In addition to Stewart’s feature, we spotlight Craig Bott, CEO of Grow Utah Ventures. As leader of the nonprofit organization, Bott is playing an integral role in helping entrepreneurs get their startups off the ground.

In the issue’s tech section, writer Hilarye Fuller describes how new media is changing external company communication. She details the pros and cons execs should consider before launching a social media campaign.

This issue’s Executive Briefing provides insight into Utah’s life science community. Hear directly from an array of life science leaders as they share the challenges and triumphs they’ve experienced in Utah. We also introduce Dr. Michael Feldman, who is serving as life science executive-in-resident for the Utah Technology Council. Feldman describes his mission to enhance the state’s life science community.

Guest columnist Mike Alder, director of Brigham Young University’s Technology Transfer Office, ends this issue speaking to those wary of launching a company in today’s economy. Hear his argument as to why now might be the time to start your own business.